If you don’t have anything useful to say, maybe you’re writing about the wrong content.
2. State the obvious: write simple, understandable headlines
When people read your headline, think of it singing songs about mother as planting a seed in their mind. Hopefully, as your article or other content unfolds, it will grow into a full-fledged plant, but for now, you just need to focus on that seed.
Don’t try to be overly clever or witty. Instead, focus on practical, simple language that drives your point home and promises what’s coming next.
For example, the title “A Guide to the Different Types of Sunglasses” tells you exactly what the article covers. It’s easy to understand for children affect the physical activity of parents in different ways anyone who wants to learn about sunglasses.
Image via FeelGood Contact
3. Use powerful words when writing your headlines
Powerful words tend to be verbs. They are powerful and actionable, so people get excited about their content.
For example, in this article, we used the word “skyrocket.” We could also use the word “increase,” but it would not be nearly as powerful.
The best titles also evoke certain emotions by using powerful words. They can turn a good title into a killer one. They grab attention and draw readers in, making your content irresistible.
For small business owners, using powerful words in your headlines can significantly increase online traffic and conversions.
What makes this title on Goodreads a popular denmark business directory title is that it uses the powerful word ‘ultimate’, promising the best guide. It also makes readers curious and excited to check out the must-read books they cannot miss.
Image via Goodreads
4. Add specific numbers and data to the title
You’ll also notice that the title of this article specifies “15 Important Tips.” I didn’t have to use numbers, but it was a strategic choice.
Numbers tell readers exactly what they can expect from your article.
If you’re writing a data-driven article, you can also use statistics, dollar figures, or percentage points in your headline. These numbers alone may surprise your readers and encourage them to click.