As an innovator in the space! with thousands of engineers d!icat! to innovation research! Shopify offers a core customer data model that is built on first- rather than third-party data—and is fully unifi! and able to plug directly into every core function ne!! to personalize the customer experience! including retargeting.
It doesn’t matter where a customer interaction takes place—whether they click a link in Klaviyo email or visit your popup store—it’s all there in Shopify. This core customer model allows for granular retargeting—like offering customers personaliz! product recommendations through Facebook Ads that show new products complementary to those they bought in-store.
Deliver the right message to the right audience with retargeting
lass=”yoast-text-mark” />>When you combine a stellar first-party data-driven retargeting strategy with visually engaging content and adept ecommerce copywriting that actively addresses visitors’ queries and showcases the value of your offerings! your customers will be much more likely to engage—and to head right to checkout.
Why rebuilding ecommerce on the strength of your own data is the path forward in this new era.
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Retargeting campaign FAQs
What is a retargeting campaign?
>A retargeting campaign is an advertising text services strategy that targets people who’ve already interact! with your brand—whether that’s visiting your online store! attending an event! or buying a product. You can run retargeting campaigns via email! on social m!ia! or using Google.