Social media marketing refers to social media positioning techniques that are implemented through investment! i.e.! advertising on Facebook Ads! Twitter! or LinkedIn Ads . Social media optimization refers to the viralization of content on social media ! thanks to a highly engaged community or high-quality content.
Google Website optimization Ads is Google’s
advertising system for advertising on its search engine or on pages in its content network. It allows you to create simple senegal phone number library and effective ads to display to users searching the internet for information related to your business.
The answer is keyword-based advertising .
When a user visits Google and enters a search query! displays various relevant results ! such as links to articles the adoption of analytical resources tools to understand or websites. It also displays ads that link to online companies that sell products or services related to the user’s search.
Search engines
A search engine is! in general terms! a system responsible for searching for files stored on web servers.
To find such files! search engines identify the keyword used by the searcher! and as a result! the user receives a list caseno email list of links directing to websites that mention topics related to the keyword.
A website must be optimized to perform a means its content must be clearly focused on its main topic. We must avoid the temptation to incorporate information that has nothing to do with what we do.
In addition! we must ensure that websites are well-built and free of unnecessary code. To optimize websites! we must consider page load time! user experience! the customer journey! internal and external linking! the use of the secure https protocol! the existence of links to share content on social media! and the optimization of the images used (size and weight).