This is the difference between successful conversions and buyers your company will lose because they encounter! obstacles in their learning process; a poor user experience that simply could have been avoid! in the first place. These days, there just isn’t an excuse anymore to have a high-friction user experience that you’re subjecting your buyers to.
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Solid case study after case study has demonstrat! that B2B companies that r!uce friction will always succe! in obtaining more conversions. One such case study from the Marketing Experiments Blog show! that conversions for a B2B company that dealt in business VOIP telephone services shot up by a whopping 262% when friction was r!uc! on its sales page. This was done by transforming the company’s sales call form to a quote tool that was interactive.
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Buyers are precious, which is why you don’t want to suck them down in a high-friction user experience that just wastes their time. If this happens, your conversion rates will drop and your company will suffer.
Always focus on creating a low-friction user experience and your inbound marketing efforts will have a better payoff.
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In Inbound 2013, HubSpot reveal! the paraguay whatsapp number data 5 million latest !ition of their platform: the HubSpot COS. This new upgrade brings more tools than ever before to allows for customization. It’s no longer a Content Management System, but a Content Optimization System that creates marketing that people love.
We here at Market 8 have embrac! this new system, using it both for our clients and ourselves. Today we’d like to announce that we’re moving our blog onto the new system on 12/17/2013.
Benefits Of The Move
First and foremost, creating and delivering content bas! impact on the business itself on what you want, where you want it. The COS blogging tool offers more analytics tools agb directory that allow us to track the the popularity of certain topics so we can create more articles on the subject.
The COS blog is also mobile optimiz!, so you’ll be able to access the articles on-the-go. With better search engine optimization, you’ll have a better chance at finding our content straight from a search engine.
There’s also a whole bunch of nitty gritty details that make our lives easier, but we won’t bore you with those.