To understand why ROI is important and how to track it for your business. Marketing Initiatives with we’ll look at the most important marketing activities you should be doing overseas data based on the ROI you can get.
Email Marketing :
On average , for every dollar spent on email marketing, you will earn $36 . Email can help you connect with customers and reconnect even if you haven’t worked together in a while. A solid foundation in email marketing will help you build lead funnels and automatically contact potential customers when they show interest in your business.
SEO:
Search engine optimization why is it crucial to create useful content? is about being there when your customers are searching for information related to your product or service. And by being there, you can reach those customers at a crucial time in their search for answers and begin a relationship. When done right, SEO delivers on the promises in search engine results. Page titles and meta descriptions match the high-quality content you deliver when a potential customer clicks on a result. Plus, your website has the necessary calls to action and contact information collection tools to take that relationship to the next level. SEO doesn’t work on its own, but as part of a larger online strategy. When done right, the ROI is powerful.
Pay-per-click (PPC) advertising:
Just as SEO helps you be there when your customers need you, the same can be said for pay-per-click advertising , especially on search engines. These ads allow you to be very specific about who your potential customers are and what they are interested in. Targeted contextual advertising has an average ROI of 200 percent . This means that for every dollar you spend, you are likely to see $2 in profits. But you have to be extremely strategic and targeted to see such a remarkable ROI, which is why many companies try advertising and then quickly abandon it.
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By participating in these activities, you can also take part in several free marketing initiatives, including social media, reputation management, and website conversion optimization. Don’t get so hung up on where you spend your money that you forget about free activities that can also have a huge impact on your business.
Marketing is an investment in your business
Ultimately, you should view marketing burkina faso business directory less as an expense and more as an investment in your business. Once you start thinking about it this way, you’ll likely feel more comfortable allocating money to this area of your budget and making sure you put in the proper follow-up procedures and effort to make your marketing work for you.
Ready to improve your marketing ROI? Schedule a free consultation with New Light Digital to learn more about how we help businesses grow through strategic marketing activities that deliver the highest ROI.